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AEP Energy Webinar

This resiliency webinar was an external facing event where we focused on leads to inform businesses on how AEP Energy and AEP Onsite Partners can provide backup generation to fortify their businesses. 

Email Journey Flow

A series of emails were sent to our audience list. If they completed the CTA and registered they would continue through the flow. If they didn't they were sent up to two more emails encouraging them to register. 

AEP Energy Resiliency Thank You Landing Page.jpg

Landing Pages

A registration page and a "Thank you" landing page were created. The Thank you page allowed people to get in further contact with us and anyone who was unable to attend could see a recording of the event. 

Reciliency Webinar Linkedin Post.jpg

Social Post +
LinkedIn Event

We chose to promote the event through LinkedIn. We did a paid ad as well as an organic post for our followers.

Presentation + Recording

Below see the presentation created in collaboration with the speakers and data science team to get the best and most accurate information to our customers.

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